Given the many demands placed on the current day athletics director, the necessity of appropriate education has become paramount. Several years ago, Leith (1983) recognized the need for athletic administrators to be competent in a variety of skills. Today, the need for athletics directors to be well versed in multiple job-related skills has become even more apparent. The current status of athletic administration among National Collegiate Athletic Association (NCAA) colleges and universities suggest that occupational demands are being placed on sport administrators at an increasing rate (Bradley, 1993; Lea & Loughman 1993; Neilsen, 1990). Copeland and Kirsch (1995) recognized the escalating responsibilities and the inherent demands of contemporary sport in order to maintain competitive programs. It was discovered in a study undertaken by Cleave (1993) that intercollegiate administrators generally perceived their jobs as becoming more complex.
Schneider, Robert C. and Stier, William F., "Necessary Education for the Success of Athletics Directors: NCAA Presidents' Perceptions" (2005). Kinesiology, Sport Studies and Physical Education Faculty Publications. 50.
Posted with permission of the United States Sports Academy. Originally posted on their website: http://www.thesportjournal.org/